Re: Go back to discrete ads served off your own machines
"Likewise, if I wanted to sell nursery school places, I wouldn't advertise them on El-Reg, but evidently someone out there thinks that's a good idea."
Exactly. Targeting the ads where the audience is does seem more sensible than stalking individuals all over the 'net and bombarding them with the same ads. That doesn't convert a "maybe" into a customer, it pisses them off.