Re: controversial bro-grammer ?
I don't have issues with San Francisco team when they do proper reporting on IT news.
What I do have issues with is when they start substituting reporting with thinly veiled propaganda and trying misrepresent memo by using terms "trash diversity manifesto", "controversial bro-grammer", "scatterbrain screed", "inflammatory claims" and so on.
If I want to read opinion pieces disguised as journalism Goebbels style I will go to HuffPost.