Or it may mean that as you employ more women you need more women to communicate and socialise with them. Either, because of bias against the men, the men speak a different interpersonal language, the men regard them poorly and so a grunt is seen as being more than sufficient or because the men will not engage with them due to concerns over their mental stability, maturity and the risk of false allegations. It may also mean that the economy is moving from making stuff to talking about stuff.