Re: "Is it me or is MS getting desperate now?"
"Are my eyes deceiving me, or are you actually advocating that people should move to Win10?"
Well it's faster and more secure than Windows 7. And if you use a corporate version has no slurp. And if you don't then it's easy to disable the slurp in recent builds.
It's already way more popular than Windows 10 in markets where there are lots of technically astute people - such as Steam gamers for instance.