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SAP flings out one-hub-to-rule-and-crunch all the data. Yes, a hub


"Speaking at the launch event, SAP CEO Bill McDermott said that complexity would “kill companies fast” - instead they want “simple”, scalable and efficient way to manage their data."

This sounds like another own goal. If the client wants "Simple" and scalable and efficient, SAP doesn't have a good track record in this regard.

Another one for the marketing bods...

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