Lose a little on each one...
...And make it up in volume.
Sounds like the model Elon is attempting to follow. Electric cars don't make much sense when you take into account such things as battery life and subsidies. Both of these are kinda glossed over in the grand scheme of things. Battery life after enough charge/discharge cycles eventually goes to ZERO, and the replacement cost (parts and labor) is through the roof. It just doesn't make any sense. If you have a "plug-in hybrid", the worst thing you can do is plug it in, and cycle the battery to wear it out. I doubt that anyone would buy a "standard" (petrol) vehicle that would require a complete new engine after the warranty ran out.
Nice company you have there, Elon. Too bad it is doomed to fail.
p.s. I hear Twitter is sinking, you might try that.
Biting the hand that feeds IT
