Reply to post: Rising Development costs, commodity prices

NAND that's that... Flash chip industry worth twice disk drive biz

chrismevans

Rising Development costs, commodity prices

One of the issues for the HDD industry is the cost of individual drives, now commodity, set against the cost of research. Bringing HAMR and other techniques to products is no doubt expensive, but unit cost of a drive is roughly it was 3/4/5 years ago. How can the HDD vendors survive if they can make no money from their products?

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