Reply to post: Re: Data speculation - Done successfully

So despite all the cash ploughed into big data, no one knows how to make it profitable

Flocke Kroes Silver badge

Re: Data speculation - Done successfully

Successful big data is rare, but the results can be huge. The obvious example is Robert Mercer, who had the data for a very successful "Get out the vote" campaign for Donald Trump. In the UK, the name you are looking for is Cambridge Analytica.

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