I can't even rememer the name of the damned thing but....
There was a "super-floppy" disk for a short while. And new PCs had a BIOS equipped for them and everything.
But the stupid bu**ers made the media sooo expensive that no one bought more than about 1 or 2 of the dratted things. So the take-up makes my beloved Windows Phone mass market by comparison.
And then cheap CD-R and CD-RW appeared. RIP Super Floppy. Gone and mostly forgotten. Killed more by greed than design.