A web search turns up falafel and cinnamon as alternate candidates, besides cumin oil, for the secret of the pharaohs. As for the soul of Kashmir, I've come up empty, but his web site does claim his cure is protected by patents, which means he disclosed his invention.
Ah, but his site mentions that Thymoquinone is contained in his preparation, and that indeed comes from the seeds of the black cumin, which does solve that part of the question.