Locked and loaded
Once you are locked in, then we'll be loaded.
I'll never be signing up for any cloud service / subscription, I like to own my things outright. That way I can ensure that it works the same today as it did tomorrow and I know what I need to fork out for at any given time.
The big bonus is that when you go bust or just decide that you are stopping providing the service, then I'll still have access, unlike those miserable people who are now hooked on your subscription and just lost everything.