Reply to post: I gues the question is wheather the loss trend is moving in the right way.

Pure: We see a billion dollars in our future. No, not profits, silly!

John Smith 19 Gold badge
Unhappy

I gues the question is wheather the loss trend is moving in the right way.

If so, maybe OK.

If not. Not looking good.

But yeah $900m to make stuff you can sell for $700m?

That suggests either they need to do some radical cost engineering or they need to grow sales to a point they can get some really major (and they will need to be major) economies of scale.

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