If just one of these Unicornwannabes just stepped back briefly from constantly securing next round of funding, so they can feed well, and thought about positioning offerings a little better.
What the world needs more than another GDPR blah blah Back Up to Cloud business (ie someone else's cheap as chips tin, far away out of sight and mind), is something subtly different.
What the world needs now (is love sweet love..) is more RESTORE/RECOVERY from Cloud business start ups.
Change the language. Back up has always been dull. Recovery, on the other hand, is always exciting..
Restore Unicorns form an orderly line...
Biting the hand that feeds IT
