Re: But this will not have just the effect you wan
"When they do get it wrong it doesn't matter if they pick up the costs or not the damage is not really ever properly repaired."
The problem is that the UK versions of the National Enquirer(*) are widely read and widely believed. The Sun/Mail/etc mostly don't care about damages because they're either too big to sue (for small guys) or the awards are smaller than the sales boosts.
(*)OK, they're not _quite_ at "I tangoed with Elvis on a UFO" level, but they're not far off it.