WileyFox was aiming for sub-£150 but got hit by the fall in sterling. That should help exports, though, and WileyFox has strong plans for Europe.
If the price was hit by the fall in the value of the pound then it is obviously dominated by the price of imports. The export price will also be dominated by the price of the inputs and is likely to be unchanged. What will change is the value of exports in GBP.