All hail Plankton
Plankton, of Spongebob Squarepants fame, brainwashes his customers in one episode to take over the world and steal the secret Krabby pattie formula.
There were large parts of the live streaming / presentation at the unveiling yesterday that looked worryingly similar. But I couldn't see buckets on the presenters heads. Perhaps they used the new wireless earphones?
All hail iphone 7. All hail waterproof watch 2 (but don't use it waterskiing or scuba divering) etc