People that have not seen the cost of music fall since they were children are less likely to pay for something they have had easy direct access to since at least their teenage years and continue to do so via services like the unknown underground pirate den of Youtube. News at 11.
Actual conversation:
"These adverts on my DVDs are so annoying, I mean I already paid!"
"Downloads don't have ads"
And you wonder why they are popular. Hint: they provide a better service.
Compete on quality of service, or die.
Biting the hand that feeds IT
