This is what happens when...
You are bored in front of your keyboard. The mind starts to wander and you get sloppy and click on a web ad. Next thing you know, you just whipped out the credit card for $250 large for your own TLD. But the rush quickly subsides after you post your awesomeness to your friends online and are immediately rebuked for being a narcissistic douchebag. And as somebody that is supposed to be smart enough to run a ginormous telecom company, yet not smart enough to know that vanity TLDs are nothing more than a money grab by ICANN, you hang your head in shame. You. Hang. Your. Head. In. Shame.