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IBM plugs SanDisk's flashy JBOF rig into its spectrum

Anonymous Coward
Anonymous Coward

I used to work on this team at SanDisk. This product is struggling. All of my accounts have looked at it, and NONE of them are pulling the trigger. SanDisk is not a storage company. They lack storage IP. They lack storage people. They lack storage margins. They are more likely to EOL this product sooner versus selling any of it. It has been a disaster so far. Anyone in the storage business understands the costs incurred in supporting enterprise data center customers. SanDisk has priced this array ignoring a true understanding of what kind of margins it takes to run a real storage business. They are desperate for customers. After much customer feedback, (i.e. "you don't have storage IP") they are trying to get IP from companies like IBM. First of all, IBM spectrum was built for commodity HW and is a server side technology. It has nothing to do with a purpose-built flash array, nor should it. Good luck to the idiots at SanDisk and IBM in making this venture work. It has little chance of making any sense to any customer, quite frankly. SanDisk needs storage companies like IBM, but I feel sorry for IBM. They have a great flash array, but apparently idiots are running their business trying to enable a new entrant competitor.

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