Re: If advertisers want to reach me...
IGN on mobile has an ad that takes up the whole page. When you try to close it, it offers you choices about what to do, and why you're trying to close the ad. One of these choices is "ad covers whole page". If you press it, it doesn't do anything. Neither do any of the others. You're stuck with the ad and no content.
Luckily I'm on WM10 preview so I can just press "reading mode" but otherwise, the ad has literally made the page absolutely worthless.
This is the kind of shit that goes on.