Who's content?
How does the true author identify themselves in the DMCA request/demand?
Or put another way, what is to stop people with absolutely no connection with the original author from pretending to be acting on their behalf?
I assume the onus of proof rests with the complainant, yet only if their right is challenged, and perhaps here lies the reason for Google's Mr Nasty approach.
By pushing the complainants information in the face of the world, Google is getting the rest of the world to do the work of sifting out those elements that have no right to demand a DMCA.
Of course this in itself, as pointed out in the article, opens up lots of new avenues to abuse the genuine claimants, and the alternative of getting the company that makes a killing out of your content to actually put some effort into justifying its position as the Lord Chief Clacker of all things web wise is perhaps asking too much.
No. If Google isn't up to the task of policing its "service" then Google needs reinventing.
Perhaps the new Google could be 196 Googlets, one for each country, each looking after its citizens rights and ploughing back into the economy the revenues made by its citizen's creativity.
Biting the hand that feeds IT
