I don't think they are trying to sell anything to us jaded old register readers who have toilets inside their houses. Back in the early 20th century it was a hard sell to the older folks trying to get them to install a "disgusting smelly" WC inside their homes.
They will lie in wait for the kids of today who are seeing less and less proper knobs and switches and more touch screen and web UI controls. The controls of a car are a good example battleground for all this change. Look at air-con versus climate control - whizz round a knob towards blue or red versus repeatedly poking the same button to reach a particular number - or worse still having to navigate through menus on a tft panel that you can barely see when the sun is shining on it because you paid extra for the option.
Biting the hand that feeds IT
