If Some Advert Firm Charged Them Money For This...
I spent 15 years in Graphic Design and Advertising before moving to an IT career. And let me just say, this is so "forgettable" and un-inspiring that I can only assume that Michael Dell setup a fake advertising agency and offered up a ridiculously low bid, to insure they would land the work, and then intentionally sold them on something so stupid as to instantly put more money in Dell's coffers. As a graphic designer I could have come up with something better than this in 15mins, i assure you. Wow this is just BAD! I would laugh my arse off if i saw how much they paid to have it designed.
Biting the hand that feeds IT
