Re: Still trying to work out
Johnny come latelys were upset that all the good domains, like johnnycomelately.com, were already taken.
It is kind of a problem that I can start a business called Bob's Burgers, for instance, and so long as there isn't one in town or the next few towns over, or a chain elsewhere in the state, I have no problem. Having only .com makes it so there can be only one bobsburgers.com, and everyone else has to do weird stuff like theoriginalbobsburgers.com, bobsburgerschicago.com and so forth. The real problem was that while countries like the UK used the .co.uk domain as intended, no one in the US used .co.us and everyone wanted .com in the rest of the world.
New TLDs aren't a fix for this though, if there was a .burgers domain there's still only one bobs.burgers. Domain names are unfortunately just not a good solution on the scale we use them today, which is why search engines become so popular. I don't blindly type bobsburgers.com and hope it is the right one. I google "bobs burgers chicago" or "bobs burgers glasgow" and even if it is called bobspizzaburgersandhummus.com I'll find it. ICANN and registrars refuse to admit that the domain name system has been irrelevant for the past decade.