Reply to post: Re: HEVC decoder in the TV

CES 2015: The good, the mad and the POINTLESS

Nigel Whitfield.

Re: HEVC decoder in the TV

A lot of people round these parts would much prefer a dumb display.

However, when it comes to consumers, and the way in which they are marketed to, the whole sorry saga of "HD Ready" proves just how confusing people find these things.

It's possible to use HEVC with 4K over DVB-T2; there have been some tests doing that. Realistically, I think it's pretty unlikely to happen in the UK, given our forthcoming bandwidth squeeze, but nevertheless, "does it have a decoder" is an issue ordinary punters need to be aware of when they're shopping for these things, just as "does it have HDMI 2" ought to be.

Otherwise, people will buy kit, especially at the 'bargain' end of the market that's either not able to do what they expect of it, or is underperforming (eg not supporting higher frame rates). And, just as some of us found when patiently explaining what the technical definition of "HD Ready" may be, casual consumers make assumptions - often perfectly reasonable ones - and end up shafted.

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