no such thing as bad publicity
I would have probably paid no interest in this movie and let it slide by pretty much unnoticed, but as a direct result of the actions of these hackers, I'm now intent on watching this movie the first opportunity I get...
I wonder if this was the hackers intention? to launch a film that would have been pretty run of the mill into the spotlight where eventually the viewing figures will go through the roof! If so its one of the most effective cunning ploys i've seen to boosting film viewing figures massively.
Biting the hand that feeds IT
