Re: If this would happen to....
Not only them with the software updates - Sony have been introducing bugs and disabling key features with updates since they took over the Sony Ericsson bit. My Xperia S was a good example of this.... smartphone with an awesome camera, that post update, wouldn't focus. After a year it was obvious they weren't going to fix it, or the numerous other bugs they introduced, so I sold the thing.
I'm all for Apple getting some stick over this though, and the new iBend feature. Buggy updates were what prompted me to sell my iPhone 3G back in 2010 too.