Reply to post: Its a common strategy

One sixth of the ENTIRE PLANET will buy a new smartphone this year

Anonymous Coward
Anonymous Coward

Its a common strategy

If you can't succeed in a market, define yourself into a new market (Intel redefining the Surface as a "2 in 1" so Intel leads that new market segment) or define your competition into another market (iPhone, GS5 and Note 4 are now "ultra premium", so Windows Phone doesn't have to compete with them in its market segment)

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