Love the picture on the first page
Presumably the toaster is connected to the internet because operating a toaster is just so difficult that it could be vastly improved by having to configure it to connect to your wi-fi connection and then using an app to operate it because that just takes so much less effort. Similarly for the diagram on the wall, featuring some of these oh-so-difficult to operate devices like a lamp, or indeed a washing machine - WTF?
So after taking my clothes downstairs and loading them into the washing machine with detergent and closing the door, I'm going to use an app to start it instead of pressing the button I currently use?
Apart from the trendy hype that people seem to be cashing in on, what is the point of this nonsense that I am failing to see?