News sure to ex-Zeit: Next.js company reborn as Vercel

Next.js sponsor Zeit has daringly stroked itself with the rebrando-brush and emerged as Vercel following the receipt of $21m in venture capital funding. Vercel's business is hosting static websites and serverless functions that fit the Jamstack deployment model, where web pages are pre-rendered as far as possible and can be …

[GrumpenKraut]

Vercel!

Gesundheit.

[Anonymous Coward]

Simplified

> "We decided to retain our signature triangle logo, although we have simplified it," the team explained.

The quantum particle that carries 'simpleness' is called the simpleton.

[Pascal Monett]

I hope they didn't pay for that "new" logo

A twelve-year-old would have had more imagination.

And, pray tell, how exactly do you "simplify" a black triangle ? I can't imagine how much time was wasted agonizing over which font to choose, what size the letters should be, and what color they should be in. Then, of course, there's the obligatory writing up the "excitement" that the new logo generates. What a waste.

At least there wasn't too much whalesong, so it could have been worse.

[Anonymous Coward]

Re: I hope they didn't pay for that "new" logo

> And, pray tell, how exactly do you "simplify" a black triangle ?

It might just be my eye, but it looks vaguely like the new logo uses an equilateral triangle, whereas the old one has a (slightly) isosceles form.

[Anonymous Coward]

Re: And, pray tell, how exactly do you "simplify" a black triangle ?

The new version is a very, very dark gray triangle.

[Kane]

"We decided to retain our signature triangle logo, although we have simplified it,"

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ಠ_ಠ

[Gene Cash]

Who?

> Jamstack deployment

What?

They're so niche, this is probably the most publicity they've ever had.

[Sgt_Oddball]

Re: Who?

JavaScript, APIs, Markup... Or JAM. It's like the new hip version of LAMP/WAMP, except now it's serverless. Because everything is better when it's serverless.

Icon, because it's the closest I can think of to a craft beer chugging hipster.