As far as I am concerned, the less federal regulations, the better.
Just like the cell phone companies, the market will force them to self-regulate. If Company A and Company B both offer a comparable product, and Company B offers it for a better price, then Company A will review and drop their pricing or add something of value to what the offer in order to compete.
Another user mentioned the "patchwork of state laws" as a bad thing. In truth, this is the way it is SUPPOSED to be. The Constitution specifically lists functions which the Federal government is empowered to perform. Anything not enumerated as a function of the federal government is supposed to be "reserved to the states and to the people". The intent was for residents of a state to be able to control the laws which governed them.
Polls are pretty much worthless. To use a hot-button example... "Should private ownership of firearms be legal". If you poll 100 people showing up at the local gun range on a Saturday morning, you will get one answer. If you poll 100 people showing up at a rally paid for by Handgun Control, Inc., you will get another answer.
As far as Democrat Vs. Republican votes go, if you were to remove all votes within 50 miles of the East and West coasts, you couldn't get a Democrat elected as dogcatcher in this country.