Re: Sad news for FB haters / privacy warriors maybe...
Do you visit any web sites with a FB icon, DougS? Do you have no anti tracker software like Ghostery or Privacy Badger? Do you allow advertisements to display and scripts to run? FB gathers data on EVERYONE THEY CAN, (complete with facial recognition and any other date they can gather). Your choice is irrelevant to their business model - people are just consumer information to sell.
You have a FB cookie that follows you everywhere that reports what you do... whether you've ever chosen to "join" FB or not. You have no effective option to avoid their data collection unless you enable inhibiting software on your own.
The "opt out" option offered by FB requires registration and acceptance of a permanent cookie that FB pinky swears they'll honor. Good luck with that!