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back to article Zuckerberg touts enterprise AI push because Meta would never do anything to damage your reputation

Meta continued its search for profits at the bottom of the AI rabbit hole on Monday when CEO Mark Zuckerberg announced the formation of an enterprise services business built on the back of its Muse models and agent harnesses. Meta uses its social networking and messaging services to gather data about users so it can use AI- …

  1. Headley_Grange Silver badge

    https://www.theguardian.com/technology/2026/sep/28/metas-ai-agent-muse-home-address

    1. cyberdemon Silver badge
      Facepalm

      Aaargh

      I don't know what's worse - the bot's behaviour or the fact that some twit trusted it

      1. Anonymous Coward
        Anonymous Coward

        Why choose?

    2. T. F. M. Reader Silver badge

      Forget about leaking the user's home address - what about the user's legal liability for Muse's... ahem... inspirations? If I understand the Guardian piece correctly the user has given his explicit consent, allowing the agent to always act on his behalf.

  2. Tron Silver badge

    Enterprises don't really care about past scandals.

    But they really should be starting to get cold feet about AI by now. Agentic hacking, cost hikes, data loss, reputational loss, hallucinations, public opposition/hatred, brand damage, security, absence of ROI.

    Given the economy, this is no time to be paying someone sacks of cash to introduce unquantifiable risks into your business model in return for very little (if any) tangible benefit.

  3. Bebu sa Ware Silver badge
    Facepalm

    at the bottom of the AI rabbit hole on Monday when CEO Mark Zuckerberg announced

    "Initially, we will focus on bringing our full technology stack, including the Muse agent, Meta Business…"

    Sounds more like a threat from the man whose own face forgot.

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