The data we use is already commercially available data collected via smartphone apps, purchased at scale by data brokers or aggregators, then licensed to Gravy Analytics and other organizations like ours."
It is high time people like this were made to regard such data not as valuable but as toxic. If a business like this is sued so many times it's likely to just be bankrupted and nobody gets adequate redress. The senior management and directors should be personally liable for civil suit and also criminally liable. Perhaps that should also extend to the aggregators who licenced it to them. Make the whole supply chain liable.