back to article Apple AirPods Pro 2 can be sold as hearing aids, says FDA

America's drug watchdog this week gave Apple permission to market its AirPods Pro 2 as over-the-counter hearing aids, disrupting an industry where traditional devices have often cost thousands of dollars. Apple announced on Monday that AirPods Pro 2 earpieces will sport a so-called Hearing Aid Feature (HAF), suitable for those …

  1. Anonymous Coward
    Anonymous Coward

    Huzzah for Apple!

    Did I actually just write that? Where are my nitroglycerin capsules? I think I need a cocoa and wee lie down.

    1. FIA Silver badge

      Have you tried dried frog pills?

      1. David 132 Silver badge
        Happy

        +++ Jelly Jelly Jelly +++

        Out of Cheese Error

        Hi Mum Is Testing

        +++

        1. Chasxith
          Go

          +++ Divide by Cucumber Error. Please re-install Universe and reboot +++

    2. EricB123 Silver badge

      Wait, That's Just Cost Shifiting

      Did your nitroglycerin capsules require doctor's visit and a prescription? Although this is a British journal, think of us Americans who have to pay out of pocket for stuff like this! Many American's "health care insurance" policies have multi-thousand dollar deductibles. Maybe that's why Wall Street is so unconcerned?

  2. mmccul

    What's that?

    I'm sorry, I couldn't hear you.

    1. Anonymous Coward
      Anonymous Coward

      Re: What's that?

      The humour of hearing loss wears off pretty quickly when somebody close to you has it, and you realise how socially isolating and stigmatising the condition is. And it will come for many of us in due course.

      1. Anonymous Coward
        Anonymous Coward

        Re: What's that?

        This sounds like some kind of Bernard Manning joke but it isn't - my father in law couldn't be happier being as deaf as a doorpost and refuses to get hearing aids, he says there's nothing worth hearing anyway. But then he does have to live with my mother in law.

        1. yetanotheraoc Silver badge

          Re: What's that?

          "there's nothing worth hearing anyway"

          He might be interested in some of the things his wife says about him -- out loud, to nobody in particular, because she knows he can't hear it.

          "I can't get used to your hearing aids."

  3. js6898

    Will you also need an Apple device to 'control' them or will they work stand-alone as hearing aids ?

    1. Dimmer Silver badge

      My hearing loss is in the high hz range is about 100% but I can hear normally at mid range.

      If it is using an app to process, it would be nice to have an sdk so I can create a process that will down convert the higher frequencies to something I can hear.

      1. Anonymous Coward
        Anonymous Coward

        Are you sure you want to hear bats arguing?

        :)

    2. Neil Barnes Silver badge

      That was my first thought also - if they're stand-alone devices then they may have a niche for SWMBO. But the mention of the learning process rather implies some sort of device to interface with them, and, never having used them, I don't know how tightly they're integrated into the Apple ecosystem, or whether, for example, they can be driven by a bog-standard bluetooth output on e.g. an Android device. After all, they're effectively being used in the opposite of their noise-cancelling mode.

      Still, I suppose even those and an iphone is more economical than standard hearing aids.

      (But I guess it's not going to do much for most tinnitus, other than that which a normal hearing aid might help.)

      1. katrinab Silver badge
        Windows

        You can pair them as regular bluetooth earbuds on Windows and Android, though you don't get all the features. Some reviewers actually rate them as the best wireless earbuds to use with Android. Crinacle for example rates them as a very close second to Samsung on sound quality but the best overall for user experience and the ones he actually uses with his Android.

      2. Fred Dibnah

        You might have to do the initial tuning of the pods with a phone, but then be able use them on their own. I have some Avantree headphones which do that.

    3. katrinab Silver badge
      Gimp

      You will definitely need an iPhone or maybe some other device to run the hearing test and set them up for your specific ears.

      1. Neil Barnes Silver badge

        Thanks folks; that was my thought too. Still worth considering...

        <edit: further question: are they going to be available in the UK/Europe? Approval in the US doesn't imply approval or availability elsewhere.>

        1. Anonymous Coward
          Anonymous Coward

          You can get free hearing aids, with a proper diagnosis and everything, in the UK. (and I suspect for for those European nations with effective socialised medicine too)

          And they have Bluetooth these days, and are less obvious than a pair of airpods

          1. Roland6 Silver badge

            But there probably is a market for the hearing aids. Ie. Those with mild hearing loss, may not want to advertise they are a little bit deaf.

            1. graeme leggett Silver badge

              If you think you have mild hearing loss, you ought to get it checked to be sure that it is only mild loss and not fixable by early intervention.

              And while hearing aid shows you have a hearing problem that's not generally something people will be critical of you for, while they make an assumption of you if you wear airpods all the time.

              1. Martin an gof Silver badge

                In fact, among children, the trend these days seems to be to "bling up" the hearing aids with stickers or coloured cases or earmoulds...

                M.

                1. Anonymous Coward
                  Anonymous Coward

                  Parent of a dead child here. Yes indeed. Brightly coloured aids have been the thing for years, plus symbols moulded into the ear piece. My boy had a steam engine on his. I think it is great that deaf children don't feel a need to hide their conditions.

                  1. bigphil9009

                    I hope that is a typo, if not, then please accept my condolences.

                  2. Roland6 Silver badge

                    Shame it doesn’t seemed to have followed through into cochlear implants where the colours seem to be shades of black/grey, white/cream and brown/beige.

                    1. Martin an gof Silver badge

                      Declaration of interest - my wife works with CIs. Yes the things do seem to be available in a limited range of colours. With ordinary hearing aids the earmould is relatively cheap and realtively regularly changed so easily made in a variety of colours. There is no earmould with a CI but it's quite common to decorate the processor and the coil with stickers and such, and some manufacturers provide sheets of ready-shaped stick on decorations.

                      M.

          2. Anonymous Coward
            Anonymous Coward

            "You can get free hearing aids, with a proper diagnosis and everything, in the UK. (and I suspect for for those European nations with effective socialised medicine too). And they have Bluetooth these days, and are less obvious than a pair of airpods."

            The best private ones are indeed very good, but costs thousands. The NHS issues ones certainly aren't all BT enabled, the ones I'm familiar are clunky over-ear affairs that don't appear to have changed in forty years, use zinc air batteries that are always running out out, and are prone to over-amplifying things like screaming kids.

            I've long thought "why can't wireless earphones have a hearing aid mode?" and I'm pretty sure the whole user experience of Apple buds as hearing aids will be vastly better than that currently offered via the NHS to those with hearing loss.

            1. Roland6 Silver badge

              > The NHS issues ones certainly aren't all BT enabled

              Suggest you get a referral to Addenbrookes(NHS)…

              From my observations, it seems many get comfortable with their hearing aid and forget to get it upgraded every 4~6 years; which the NHS supports.

              The current generation of Bluetooth enabled hearing aids (supplied by Addenbrookes) are a massive improvement on 2020 Bluetooth enabled hearing aids Addenbrookes et al were providing.

              >” why can't wireless earphones have a hearing aid mode?"

              Agree, just need to ensure your phone (and earbuds) support the Bluetooth hearing aid extensions, which recent iPhones do.

              As noted in another comment, earbuds are probably a good solution for those with a low level of hearing loss. However, given earbuds are intended for high fidelity normal hearing, I suspect to properly replace hearing aids, there are going to be some compromises which will impact the premium positioning of Apple’s earbuds…

            2. Giles C Silver badge

              Depends my brother is in charge of one of the companies that provides hearing services to the NHS, and some of the new kit is very good quality (not that he can persuade our mum to get her hearing checked)

            3. Kernel

              "The NHS issues ones certainly aren't all BT enabled, the ones I'm familiar are clunky over-ear affairs that don't appear to have changed in forty years, use zinc air batteries that are always running out out, and are prone to over-amplifying things like screaming kids."

              That's odd, because as well as my over-the-ear hearing aids feature digital signal processing (they can mute a sound such as a hammer blow before it reaches my ears), selectable hearing profiles for different situations, can be individually controlled to reduce the level of "screaming kids" or loud bands from either side and get around 8 days use out of a zinc air cell - how long do a set of Airpods go on a single charge?

              I was also offered the option, about 5 years ago, of buying a model with real-time language translation - no, hearing aids haven't changed much in the last 40 years.

            4. harrys Bronze badge

              latest ones on nhs are awesome

              rechargable batteries with their own charging case, and can hook upto 2 devices

              i've helped several elderly peoples in setting them up with the very popular cheap affordable dumb dorro phones they seem to like ... been a real life changer for them :)

              just another creepy "big american tech shitification/domination" of the apple logo into peoples lives

              they'll make even more monies now and so have even more politcial power .... who the hell voted creeps like cook et al in anyways!

              1. Nonymous Crowd Nerd

                Rechargeable Batteries

                I really hope this is right, because it was the battery changing that defeated my parents. The batteries are small and pretty fiddly. My mum tended to just leave them putting the hearing aids in even when the batteries were completely flat. Obviously this made their hearing even worse and meant that they decided that the aids didn't work.

                If you're choosing hearing aids for yourself, or parents, be very sure to opt forcefully for the rechargeable ones.

          3. Freddellmeister

            The Socialist Governments only give you a hearing aid for ONE ear, as stereo listening is not "essential". Then they might be old and bulky etc.

            Hence the AirPods can serve to democratize stereo hearing.

            1. Ian Johnston Silver badge

              Rubbish. The NHS gives you as many bearing aids as you need, including transfer aids for unilateral deafness.

              1. katrinab Silver badge
                Megaphone

                Also, stereo listening is essential to know where sounds like vehicle noises are coming from.

        2. katrinab Silver badge
          Windows

          I can confirm it is available in the UK.

          You download a hearing test app, I used Mimi Hearing Test.

          Take the test

          Export the test results to Apple Health

          Go into acessibility settings, and tell it to use those test results.

          More details here, this is the article I followed to set it up:

          https://www.soundly.com/blog/airpods-as-hearing-aids

    4. Roland6 Silver badge

      You probably need a device that supports the hearing aid extensions to Bluetooth. But the key will be the API to all the good stuff, which is certainly Apple proprietary.

    5. spold Silver badge

      Whether you can program once and forget, I am anticipating you will need regular access to an app (and likely only available on Apple) - this is because (I am a user of hearing aids that have an Android bluetooth app) you typically want to flip through various "profiles" on the go - universal, front focus, party mode (cancel background noise), tv etc. and also to tweak the volume. Oh and the special mode for listening to the wife that streams music to your ears and beeps occasionally to prompt you to nod and smile.

    6. EricB123 Silver badge

      Uh oh... Do you want a monthly subscription with the ear pods or do you not mind ads?

    7. UnknownUnknown

      It’s Siri that needs a heading aid, not me.

  4. Richard 12 Silver badge

    Huzzah?

    The hearing aid market is broken worldwide.

    Even in the UK private hearing aids start at £500.

    The "behind the ear" aids are a free loan on the NHS - with a £100/pair replacement charge if you break or lose them, that I'm certain doesn't cover the actual cost. Some trusts offer other types the same way.

    On the other hand, if someone has to buy a £1000 iPhone as well, suddenly it's not so good.

    1. Anonymous Coward
      Anonymous Coward

      Re: Huzzah?

      My son has five grand's worth of NHS-supplied hearing aid. An earbud is no substitute.

      1. Anonymous Coward
        Anonymous Coward

        Re: Huzzah?

        My dad has severe hearing loss and his hearing aids look like ear buds & have a wealth of DSP inside. Every six months or so his audiologist tweaks the DSP configuration as his hearing changes. His hearing aids also costs several thousand pounds.

        1. Anonymous Coward
          Anonymous Coward

          Re: Huzzah?

          And this lets you tweak them on the fly every week if you want.

          If hearing aids are like every other medical device, they're old tech with a ridiculously high price.

          And I suspect AirPod Pros have at least as much processing capability as an expensive hearing aid, probably more.

          1. Dimmer Silver badge

            Re: Huzzah?

            From my experience, my kin has a set of those excessive high priced hearing aides. Even tho he uses an app on his phone,( tried both Apple and android), he still has to take it in every couple of months to get an adjustment.

            It has all kinds of adjustments;

            Hear what is in front of you

            High noise

            Low noise

            Conversations

            Etc.

            All adjustments can be done on the phone app.

            For mum, who will not wear hers, I got her an $60 android tablet and put google transcribe on it and now she can read what people are saying. Worked great till she downloaded so many games that she can’t find the icon to start it.

            1. Martin an gof Silver badge

              Re: Huzzah?

              The point of a regular tuning appointment is not that the manufacturers are keeping these settings away from the users as some kind of cartel-type lock-in but that it's actually quite important for a medical professional to do an assessment once in a while which might also reveal other developing problems, and, in fact, to give Joe Public access to the full range of possible adjustments could allow them to damage their hearing further by misadjusting things.

              But we are not comparing extreme-tech high-power hearing aids here. From what I gather these are aimed firmly at low to moderate losses and (hopefully) the range of adjustments available does not venture in to additional damage territory.

              M.

      2. Like a badger

        Re: Huzzah?

        "My son has five grand's worth of NHS-supplied hearing aid. An earbud is no substitute."

        Bully for him. My mum has something NHS supplied that has apparently escaped from 1974.

        1. Martin an gof Silver badge

          Re: Huzzah?

          Then your mum needs to pop back to the clijic and ask for a reassessment. As others have said there is a right to a regular update and things have moved on vastly in the last ten years or so. As many problems as it has, the NHS (generalising) doesn't tend to be stingy when it comes to (properly diagnosed) hearing loss.

          M.

    2. FIA Silver badge

      Re: Huzzah?

      On the other hand, if someone has to buy a £1000 iPhone as well, suddenly it's not so good.

      £658 for the cheapest iPhone and a pair of Air Pod Pro 2.

      How they'll match a pair of 5K AI hearing aids I've no idea, however a lot of the problems that need solving for headphones and noise cancellation are in the same ballpark. Economies of scale also help massively too. They'll match a pair of free NHS ones though I expect.

      1. Anonymous Coward
        Anonymous Coward

        Re: Huzzah?

        "AI hearing" aids my arse.

        1. jdiebdhidbsusbvwbsidnsoskebid Silver badge

          Re: Huzzah?

          "'AI hearing' aids my arse."

          Sorry but when I read that, all I thought was "does it? Well that's all very good for your arse but shall we get back to the subject?" The joys of language (and reading things out of context)

    3. Roland6 Silver badge

      Re: Huzzah?

      Remember the hearing aid market is orders of magnitude smaller than the earbuds market, thus unable to benefit from the economies of hyper scale.

      Plus a modern hearing aid will have a much more sophisticated sound processor than a set of mass market earbuds, because it is intended to be programmed to be tailored to the users specific needs.

    4. werdsmith Silver badge

      Re: Huzzah?

      On the other hand, if someone has to buy a £1000 iPhone as well, suddenly it's not so good.

      There is no need to buy the latest iPhone version, or even buy a new phone. You can have the latest ios for a fraction of £1000.

  5. elsergiovolador Silver badge

    Irony

    So if you destroy your ears with it you can use them as hearing aid?

    When iPhone will be approved as a guide dog?

  6. Anonymous Coward
    Anonymous Coward

    The reason hearing aid manufacturers aren't worried is because the majority of people that use hearing aids are pensioner who won't want to use an iPhone and probably don't even know how to. There Then you have to factor the cost. Lets say you have them for 10 years how many iPhones and Airpods are you going to go through in that time? Can't be that far off the 5000.

    1. Natalie Gritpants Jr

      In 10 years I'll be a pensioner and I grew up with the BBC micro and then 1G mobile phones. My older brother built an Amstrad kit radio as a teenager. The pensioners in the very near future are tech savvy.

      1. Neil Barnes Silver badge

        Indeed. The pensioners now and in the future are the people who developed this technology.

        We may choose not to use it, but that's more likely because we know how it works than because we don't.

        </old fart rant more = off>

      2. Roland6 Silver badge

        There are young pensioners and elderly pensioners, the transition from one to the other can be swift and brutal.

        I’ve seen tech savvy pensioners in their early 80’s become forgetful and get lost when things update or replaced and things aren’t where they were with the previous device…

        1. FIA Silver badge

          The reason hearing aid manufacturers aren't worried is because the majority of people that use hearing aids are pensioner who won't want to use an iPhone and probably don't even know how to.

          I think this is a fairly outdated view of the older generation. I was telling my mum about these and she was quite interested as she admitted she's putting off getting a hearing aid. She's in her 70s and quite comfortable with PCs, iPhones and iPads.

          I’ve seen tech savvy pensioners in their early 80’s become forgetful and get lost when things update or replaced and things aren’t where they were with the previous device…

          That's people nearing the very end of their lives though. Pensioner covers a large age range.

          In the UK a pensioner in their early 80s has been a pensioner for around 20 years. My recently deceased great aunt (99) was using things like Skype well into her 90s, it was only the failing eyesight that stopped her in the last couple of years.

          Most people here will spend a decent fraction of their lives as 'old people'. The problem is we cement our idea of 'old' when we're young, then never update it.

          1. Roland6 Silver badge

            > That's people nearing the very end of their lives though. Pensioner covers a large age range.

            “Nearing the very end of their lives”, aka the “elderly” from my experience is 4~15 years.

            Yes younger pensioners are in much better health than previous generations, and will form the majority of pensioners, so the expectation is they will be older and closer to end of life than perhaps is currently the case (once you discount the few excessively long lived people, life expectancy hasn’t changed that much.

            > it was only the failing eyesight that stopped her in the last couple of years.

            So that wasn’t a problem, she could still do her online banking, doctors appointments etc?

        2. Roopee Silver badge
          Megaphone

          Technology User <> Tech-Savvy

          > young pensioners and elderly pensioners

          Very true... I am nearly 60 and have spent many years trying to teach pensioners how to use everyday technology. At 70-75 quite a lot of people are starting to show signs of significantly reduced cognitive ability, often with other signs of dementia such as confusion, extreme forgetfulness, inability to understand new concepts etc, typically accompanied by significant lack of self-awareness of these deficiencies (or at least the extent of them).

          My dad has never sent an email (refused to, and now can't, learn) and can barely make a phone call. He is convinced that because he can still type he is fully compos mentis, and refuses to accept that he badly needs hearing aids.

          On the other hand, some are fine, albeit usually slower and less sharp than they were a decade or two earlier. 6 years ago my mother, aged 79, spent her last days sat in her death bed busy texting, WhatsApping, emailing, Messengering on her modern phone for all the hours that she could.

      3. herman Silver badge

        Err… It was us pensioners who invented computers and spacecraft that landed on the moon, supersonic aircraft, UAVs, etc. Just sayin.

  7. Nifty

    These iHearingAids will be rechargeable. How many traditional hearing aids are?

    1. DJO Silver badge

      Unless the batteries are removable and can be charged outside of the device having them rechargeable is a significant disadvantage unless you have a second set you can use while the first set is recharging.

      App control is not new, in the olden days hearing aids had a volume knob but that I suppose was considered too complicated - with modern hearing aids you turn them on, turn on your phone, wait for the Bluetooth to pair in the phone app then you can control them from your phone - see much easier than a fiddly knob.

      I've no idea how they manage the power management in modern hearing aids but it's really good, a crappy PR48 battery (provided FOC by the NHS) will last for several days of use.

    2. Anonymous Coward
      Anonymous Coward

      My dad's ear-bud looking hearing aids recharge in a case: Just like regular buds.

    3. Roland6 Silver badge

      > How many traditional hearing aids are?

      Depends on your needs, but I expect most modern hearing aids (ie. manufactured since 2020), to have removable rechargeable batteries, additionally, the NHS tends to provide additional batteries so that the user can use the hearing aid all day long.

      Additonally, the overnight charging case tends to be a little more sophisticated and will incorporate functions that help to prolong the life of the in-ear device.

    4. Anonymous Coward
      Anonymous Coward

      'iShout' Hearing aids make sense in the US of A where every costs !!!

      Based on my fathers loss of hearing at least 10 years ago and what was available.

      Bluetooth, rechargeable, programmable dsp profiles etc are all old hat in Hearing aids ... just need to have the money to buy the very latest or be in the right area to get them from the NHS.

      When the funds run out the better aids are harder to get !!!

      (Reality does get in the way sometimes.)

      :)

  8. Rahbut

    Battery Life?

    I'm asking, because I don't know, but... how does a "proper" hearing aid compare battery wise with airpods/pixel buds/galaxy buds etc?

    Obviously with earbuds you pop them in the case, they charge, then you get a few hours of use - presumably you get days of use out of a regular hearing aid?

    If you're constantly popping them in the case, their utility/convenience diminishes somewhat - but then thinking about it, I'm not sure if targeting those at the less severe end of the hearing loss spectrum means that constant use is required?

    1. DJO Silver badge

      Re: Battery Life?

      Modern NHS issue hearing aids last for several days on PR48 batteries that are provided free by the NHS.

      Unless you have 2 sets so you can charge one while using the other, being rechargeable is not a good idea. Of course if the rechargeable batteries are powerful enough to run the devices for up to 20 hours most people could charge them at night but a quick search tells me you'll get 4 to 6 hours of Air-Pod life out of a single charge which is inadequate, not even a full working day.

    2. yetanotheraoc Silver badge

      Re: Battery Life?

      From a pair of CR312 batteries I get about seven days, sometimes eight, assuming "normal use" which is about 12 hours per day *not* using bluetooth. Using bluetooth 4 hours out of the 12 I can get about four days, sometimes only three.

      I needed hearing aids for work and paid out-of-pocket for the expensive ones, but they are still going strong seven years later. The over-the-ear type work great, whereas I don't get along so well with earbuds. After surgery on one ear nothing stays in that side.

      Double joke alert!! With these Airpods can the bluetooth be disabled? How many recharge cycles before the rechargeable batteries should be replaced?

    3. werdsmith Silver badge

      Re: Battery Life?

      My father in law has hearing loss and an NHS provided hearing aid that works together with a phone app. He wears it when he needs it, he doesn't put it in on waking and leave it in until bedtime.

      A bit like me with my reading glasses.

      1. Martin an gof Silver badge

        Re: Battery Life?

        A bit like me with my reading glasses.

        The big difference is that the brain learns to adapt to hearing aids and certainly for moderate losses and greater it is better to have them in all the time than constantly to take them out. Obviously if you are alone in a quiet house or something you can remove them, and the ear does need to 'breathe' occasionally, but otherwise leave them in and switched on. Also vastly reduces the chances of losing them, particularly with children.

        So to be of any use, yes, these things are probably going to need 12 hours of runtime as a minimum I would say. I don't think any current ear pods approach that?

        M.

  9. Ian Johnston Silver badge

    Oh no! Many people don't have health insurance to cover hearing aids!

    There is a solution to this.

    Let's give them access to cheap substitutes which don't work as well and are properly proscribed and matched to their needs.

    That's not the solution. Unless you're American.

    1. DJO Silver badge

      Strangely in the UK even with the NHS providing them free you can still buy basic hearing aids in chemists but unlike in the US they are able to sell them for around £30 each. It's almost as if US health providers are profiteering - perish the thought!

      1. werdsmith Silver badge

        A quick look on Amazon.com US site immediately turns up a basic hearing aid for $49.99.

        1. david 12 Silver badge

          A quick look on Amazon.com US site immediately turns up a basic hearing aid for $49.99.

          Unless something has changed since last time I looked (?), for $49.99 you get an amplifier that doesn't even give you an equalizer. It just makes everything more shouty without actually aiding.

          1. werdsmith Silver badge

            Yes, that's the definition of "basic".

  10. Yorick Hunt Silver badge
    WTF?

    You can also use them as earplugs; in fact, they're so optimised for use in that mode, that their batteries will last virtually forever.

    Oh, hurry up and build the "B Ark" already! These marketing folks desperately need to be exported.

  11. Blackjack Silver badge

    [traditional devices have often cost thousands of dollars.]

    Healthcare in the USA is broken. My grandma hearing aid didn't cost more that 50 bucks and that was three decades ago. Even with inflation a thousand dollars or more for a hearing aid seems ridiculous.

  12. thexfile

    Did Apple invent hearing aids?

    1. werdsmith Silver badge

      Did you invent that joke?

  13. lamp

    A good thing

    It would provide a cost-effective solution for many people, and could be a disruptive technology as far as the hearing aid industry is concerned. The Android industry had better step up, I think! I say all this, even though I don't use an iPhone and I personally dislike the look of these...

  14. PP10

    NHS Hearing Aids vs Apple airPods

    As a hearing aid wearer for over 60 years, this interesting, but perhaps not too surprising as they are very similar devices, both have microphone, speaker & some form of DSP.

    As I have severe hearing loss, I doubt the Apple devices would be suitable.

    The NHS aids I have, have a number of advantages:

    - customised ear moulds, important as I wear my aids for 16+ hours a day.

    - battery life of around 2 weeks, but the batteries are not rechargeable.

    - that they look like hearing aids is in my view an advantage, if people notice and most do not.

    - simple controls on the aids themselves, no dependency on a phone.

    - works with LOOP systems.

    - Cost not that high, NHS pay around £400 for them.

    The advantages Apple will have is:

    - rechargeable batteries

    - Bluetooth

    - you may already have them

    One final thing to point out, is adjusting to new hearing aids can be quite a challenge. I recall hearing lots of echos, when I had one new hearing aid, but after a few days adjusted. Switching to digital, enabled me to hear a lot more especially as I then had 2 as opposed to 1.

  15. herman Silver badge

    What stigma???

    There is no stigma to wearing a hearing aid, they are just uncomfortable and don’t work very well. The only thing worse is having to go: Sorry, what was that, love? and then getting the same incomprehensible reply, or yelling, which is completely impossible to understand. Sony and Sennheiser earphones seem to work reasonably well as a lower cost and more featureful solution.

  16. LB45
    Megaphone

    Sony OTC C / E series not count?

    I thought the Sony OTC 'C" series and the new "E" series earbuds were OTC hearing aids?

    First versions were IOS only but new "E" versions were IOS/Android according to the spec sheet.

    Not cheap or as cheap as the Apple version, which is surprising but maybe Apple entering the fray will drive down pricing.

    NOT THAT I NEED THEM YOU UNDERSTAND. NO POOR DECISIONS ON MY PART IN MY YOUTH, NO SIRREE.

    1. Roland6 Silver badge

      Re: Sony OTC C / E series not count?

      The Sony ones are the result of a partnership with WS Audiology.

      From past performance, we can expect the Apple versions to be the result of Apple stealing technology (see the Apple Watch infringement of Masimo’s patents etc,) so expect a lawsuit down the road…

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