If it's as good as their other products...
...it's crap. One university I worked for briefly required all papers to go through TurnItIn(ToOurDataMiner) which generated a percentage score. It counted repeated page headers as evidence of cheating, as well as properly cited quotations. I ignore the output entirely. The one person who did try to buy two papers and splice them together to meet an assignment requirement to talk about two creation myths was easy to spot without it, as the student wrote for shit and the paper they turned in was decently written but took a wild shift in tone at the halfway mark. And it didn't cover the requirements anyway.