Super Bock says 'cyber' nasty 'disrupting computer services' Super Bock Group, Portugal's largest beverage biz, is warning of potential interruption to supplies as it manages the fallout from cybercrooks attacking its tech infrastructure. The corporation confirmed via LinkedIn it was the "target of a cyberattack that is causing disruption" to "computer services, with constraint on …
If there is one red line no one should cross it would be to interrupt the supply-chain to the pub's intoxicating and carbon dioxide containing beverages. That would surely result in a revolt of epic scale. Especially when the interruption extends through Friday.
--> icon: yes, I will be intoxicated and ready to go home tomorrow late afternoon with my coat.
"The situation causes major restrictions in its supply chain operation to the market of some of its products in the different marketing channels" reported ChatGPT in a translation that is barely distinguishable from one that would be made by any 1st year GCSE Portugese language student.
Cyber baddies have had breweries in their sights for some time: Molson Coors was a high profile victim in March 2021 via an attack that significantly hampered production and shipment of products. Its brands include Coors Lite, Peroni, Staropramen and Foster's.
They're beers? I wonder if disrupting their supply chain is actually a good thing. Thank you Cyber Baddies for your service to humanity.
@Korev
No they most emphatically not beers. They resemble what I imagine pig piss would taste like. Fosters especially. Almost as bad as four x.
Old joke alert. Why is 4x called 4x... Australians can't spell piss.
And Americans need not look smug. Just what is it with your "little pints"? They are distinctly small than our English pints.
Yer Wha? SuperBock is under fire? Eeek!
'Tis, of the beers here, mine of choice. As with the spread of lagers more generally it's really much like Dos Equis, etc, etc, around the world in origin. Germans and Czechs - some argument over that - worked out mid-19th how to make lagers and bottle/barrel them. Able to chill and brew year 'round (that Oktoberfest thing is about not being able to brew on the plains in summer, so let's celebrate the first deliveries of the autumn from the hillsides down to the plains).
So, once this was worked out likely lads spread out around the world with the new tech. And all sorts of countries have a lager beer brand, which is really just which likely lad arrived and prospered.
There may be more complexity to this story but that's good enough as an opener.
Portugal has two which have survived in large scale, Sagres (named after the city) and SuperBock. As I say, I prefer the second, But a little advertising story. One SuperBock ad a few years back was an opinion poll they'd done in Sagres. Something like, from memory, "The majority of people surveyed in Sagres said they preferred SuperBock". Which is very fun and most amusing.
I never did follow the story for long enough to find out how many times they'd had to conduct the survey to get that result.
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