"IT leaders... digital transformational journey... cloud...adjacent, emerging technologies...."
Oh please, a little on my shoulder, yes on my neck, a little on top too.... oh gorgeous.
Global spending on public cloud services will come close to $500 billion this year, according to research firm Gartner. Growing uptake of cloud-native infrastructure services is identified as one of the key drivers, but the trend towards hybrid work scenarios driven by the pandemic is also playing a part. Gartner forecasts …
Have companies ever listened? (generally)
20 years ago, I worked for a company that took Gartners Magic Quadrant BS as 'the bible' to roadmap the company future....
I saw it then as it was - total utter bollocks
Gartners Euro headquarters are a mile from me. Never been tempted to sully my CV
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... someone at Gartner, with little else to do, flips through her Rolodex (the electronic - pardon, digital - version, of course: 'A' is for archer, which we can plainly see), makes twenty phone calls, and spends the next two days writing a 14-page "report" including a 'quadrant' and a line graph, which is subsequently [pr]offered to a self-selected audience for $1295.
Its readers will then use this report to justify a corporate ICT strategy - 'coz that's what everone else is doing, and we mustn't fall behind - while some of those who have to implement it will tear their hair out and/or quit, whereas others (devops, anyone?) merrily implement and deploy ("He wants it? He gets it!") whilst polishing their LinkedIn profiles; meanwhile the main culprits either eventually manage to abseil themselves or stubbornly persist in a manner which only confirms Festinger's research findings (you might want to peruse the archives of FuckedCompany and SatireWire, for instance)
But hope springs eternal: I am looking forward to the day when the last MBA has been strangled with the intestines of the last IT consultant.
It's becoming very clear that the 'cloud' is one of the most lucrative con-jobs ever pulled on the world. It's literally an accountant's wet dream as subscription money keeps flowing in like a flood. The idea is just a re-hash of what was done 30 years ago, but on a scale that should make you weep. The cloud exists only because of the continuous revenue it generates and ad revenue from telemetry collection. It's also technically easier and cheaper for vendors to manage what is essentially one backend system rather than thousands of on prem installs. It's certainly not being done for the benefit of the customer!
So companies buy the Gartner reports and predictioins, then invest heavily in areas that Gartner predicts or is it promotes, which results is more kickbacks for Gartner so that eventually they make it on the S&P500 as nothing more than a report generating outfit.
I always wondered why decision makers were never courageous and always relied on a named source for their predictions and the conclusion was that they were either lazy, incompetent or both.