Not a completely horrible strategy
HPE brings in new storage chief, rebrands, relaunches, says happy channel things, says it’s all about management software, we’re going to win with services, underfunds, cuts costs, brings in new storage chief. They tried server guys, now an Aruba guy. But it’s same same.
Given that… an Aruba and Infosight management core is a good idea. If network and cloud managers buy in, if public cloud integration is seamless, if roadmap for partner arrays can join in, if they can migrate legacy 3PAR and MSA. Primera is 3PAR ASIC NVME and competitive. Nimble I still don’t get the attraction but I guess it hunts. HPE can still compete against Dell and Pure.
What will Kurt them though is they have too many products for their P&” and so they never fund these storage management software plays. It will be roadmap forever, again. The partner and legacy support won’t happen. And there are no more big storage acquisitions. So it still comes down to how much you like 3PAR or Nimble. Which the next guy will rebrand as Urethra in 2024.