retail for example
"where some customers don't want to work with AWS"
This makes sense.
Also, recruiting from areas outside their core competencies makes sense if they plan to grow their cloud. It's probably just small change to them anyway.
Pip White, senior veep and general manager of industry sales at Salesforce, has been nabbed by Google to head up its Cloud business in the UK and Ireland. Scheduled to rock up at the Chocolate Factory in September, White will be leading the unit as Google Cloud develops its "go-to-market sales operations" in Europe, the …