The Apple rumour mill churned a perennial favourite back to the surface this week when new patent applications from the company referring to
augmented reality distortion tech
The Apple rumour mill churned a perennial favourite back to the surface this week when new patent applications from the company referring to augmented reality tech were published. The application, spotted by Apple Insider on Thursday, proposes a "Display Device" that drawings indicate is clearly a front-of-face headset with …
I thought some monitors already had eye tracking software. I definitely remember the option on some of my games. Ah having googled it, it's provided by Tobii and built into some monitors.
I guess the main difference is that it will track you outside in the real world and see what your anatomical preference is.
No way that can happen on a monitor at home... Hmmm. Yes, only look at people in long coats.
What you look at, and for how long, is a big clue about what you like. If your eyes spend more time on something then its a good bet its because you like looking at it. People with weight problems often spend more time looking at food adverts or outlets. And which bits of which other people do your eyes tend to linger on? See this article for more details. https://www.vice.com/en_us/article/bj9ygv/the-eyes-are-the-prize-eye-tracking-technology-is-advertisings-holy-grail
@ Paul Johnson 1
It would be cheaper for Apple to employ my partner. Always seems to know which part of a persons body I am looking at. As in, what you looking at his arse for? is it better than mine? (The answer is always, always, no)
Given the description in the article, shouldn't that be foveal? Last time I looked, there's no such thing as a "forvea", just a "fovea" (or "fovea centralis" if you prefer its Sunday name) which is, indeed, the most sensitive part of the retina where light can fall directly onto cone cells.
Or has the computer industry taken its usual approach of inventing a similar-sounding new word to hide the fact that a bunch of software/hardware engineers and IT salesdroids can't use a medical dictionary?
(Mine's the one with the copy of "The Human Eye: Its Structure and Function" in the pocket...)
Maybe it's just me but isn't AR supposed to avert your gaze to where it wants me to look? So for example if it shows me a donner kebab or toasted crumpets that's where I'm going to look. What could be the possible advantage of knowing where I'm looking or my preference to certain things? Oh wait, I think I know the answer to that.
This seems at about the same level of quality as some of their other related patents for things like VR hand tracking. Nothing obviously original or novel in terms of ideas and lots of stuff that's already offered commercially in some form elsewhere. Even allowing for the delay in the thins coming through these are weak.
I know some companies like to throw patents around like confetti but I just can't see how some of these got through an initial review with a patent attorney.
Every big company files a ton of patents that don't end up seeing the light of day, because they think of a better to way to do something, decide not to release the product that would use it, etc.
Trying to guess what Apple may or may not do with AR from a single patent is ridiculous. They've had a lot of patents for stuff they never released, or stuff they ended up doing a different way (i.e. early 'FaceID' patents)
they detect when you are gazing at your favorite kind of bits of other humans then automatically fine you, cancel your twitch channel, delete your twitter, notify the local press or employer and call in a reddit hate mob. Youtubers who thrive on controvercy can pay to get early access to these notifcations so they can maximize their content promoting metal wallets,VPN solutions or shitty mobile games.
Workers at an Apple Store in Towson, Maryland have voted to form a union, making them the first of the iGiant's retail staff to do so in the United States.
Out of 110 eligible voters, 65 employees voted in support of unionization versus 33 who voted against it. The organizing committee, known as the Coalition of Organized Retail Employees (CORE), has now filed to certify the results with America's National Labor Relations Board. Members joining this first-ever US Apple Store union will be represented by the International Association of Machinists and Aerospace Workers (IAM).
"I applaud the courage displayed by CORE members at the Apple store in Towson for achieving this historic victory," IAM's international president Robert Martinez Jr said in a statement on Saturday. "They made a huge sacrifice for thousands of Apple employees across the nation who had all eyes on this election."
Apple has introduced a game-changer into its upcoming iOS 16 for those who hate CAPTCHAs, in the form of a feature called Automatic Verification.
The feature does exactly what its name alludes to: automatically verifies devices and Apple ID accounts without any action from the user. When iOS 16 ships later this year, it will eliminate the frustrating requirement to select all the stops signs in a photo or decipher a string of characters.
The news was mentioned at Apple's 33rd annual Worldwide Developer Conference (WWDC) along with the usual slew of features designed to enhance the functionality of iPhones.
Not many people are talking about Apple's recent WWDC from an enterprise standpoint. But identity and machine management tool maker JumpCloud says a "shim" to connect "the login to the device through to the Safari browser" is a notable development.
JumpCloud provides identity services, which is why chief strategy officer Greg Keller zeroed in on the feature, which his company details further in its latest IT trends report.
The result, said Keller, was "an even more powerful login experience into these devices."
Democrat lawmakers want the FTC to investigate Apple and Google's online ad trackers, which they say amount to unfair and deceptive business practices and pose a privacy and security risk to people using the tech giants' mobile devices.
US Senators Ron Wyden (D-OR), Elizabeth Warren (D-MA), and Cory Booker (D-NJ) and House Representative Sara Jacobs (D-CA) requested on Friday that the watchdog launch a probe into Apple and Google, hours before the US Supreme Court overturned Roe v. Wade, clearing the way for individual states to ban access to abortions.
In the days leading up to the court's action, some of these same lawmakers had also introduced data privacy bills, including a proposal that would make it illegal for data brokers to sell sensitive location and health information of individuals' medical treatment.
Another day, another legal claim against Apple for deliberately throttling the performance of its iPhones to save battery power.
This latest case was brought by Justin Gutmann, who has asked the UK's Competition Appeal Tribunal (CAT) to approve a collective action that could allow as many as 25 million Brits to claim compensation from the American technology giant. He claims the iGiant secretly degraded their smartphones' performance to make the battery power last longer.
Apple may therefore have to cough up an eye-popping £768 million ($927 million), Gutmann's lawyers estimated, Bloomberg first reported this week.
A security flaw in Apple's Safari web browser that was patched nine years ago was exploited in the wild again some months ago – a perfect example of a "zombie" vulnerability.
That's a bug that's been patched, but for whatever reason can be abused all over again on up-to-date systems and devices – or a bug closely related to a patched one.
In a write-up this month, Maddie Stone, a top researcher on Google's Project Zero team, shared details of a Safari vulnerability that folks realized in January this year was being exploited in the wild. This remote-code-execution flaw could be abused by a specially crafted website, for example, to run spyware on someone's device when viewed in their browser.
Apple's Intelligent Tracking Protection (ITP) in Safari has implemented privacy through forgetfulness, and the result is that users of Twitter may have to remind Safari of their preferences.
Apple's privacy technology has been designed to block third-party cookies in its Safari browser. But according to software developer Jeff Johnson, it keeps such a tight lid on browser-based storage that if the user hasn't visited Twitter for a week, ITP will delete user set preferences.
So instead of seeing "Latest Tweets" – a chronological timeline – Safari users returning to Twitter after seven days can expect to see Twitter's algorithmically curated tweets under its "Home" setting.
Analysis For all the pomp and circumstance surrounding Apple's move to homegrown silicon for Macs, the tech giant has admitted that the new M2 chip isn't quite the slam dunk that its predecessor was when compared to the latest from Apple's former CPU supplier, Intel.
During its WWDC 2022 keynote Monday, Apple focused its high-level sales pitch for the M2 on claims that the chip is much more power efficient than Intel's latest laptop CPUs. But while doing so, the iPhone maker admitted that Intel has it beat, at least for now, when it comes to CPU performance.
Apple laid this out clearly during the presentation when Johny Srouji, Apple's senior vice president of hardware technologies, said the M2's eight-core CPU will provide 87 percent of the peak performance of Intel's 12-core Core i7-1260P while using just a quarter of the rival chip's power.
A woman in the US has been charged with murder after she allegedly tracked down her boyfriend using an Apple AirTag and ran him over after seeing him with another lady.
Gaylyn Morris, 26, found her partner Andre Smith, also 26, at Tilly’s Pub in an Indianapolis shopping mall with the help of the gadget in the early hours of June 3, it is claimed.
A witness said Morris had driven up to him in the parking lot and inquired whether Smith was in the bar, stating she had a GPS tracker that showed he was inside, according to an affidavit [PDF] by Detective Gregory Shue. Morris, the witness said, subsequently spotted Smith within the establishment.
The United Kingdom's Competition and Markets Authority (CMA) on Friday said it intends to launch an investigation of Apple's and Google's market power with respect to mobile browsers and cloud gaming, and to take enforcement action against Google for its app store payment practices.
"When it comes to how people use mobile phones, Apple and Google hold all the cards," said Andrea Coscelli, Chief Executive of the CMA, in a statement. "As good as many of their services and products are, their strong grip on mobile ecosystems allows them to shut out competitors, holding back the British tech sector and limiting choice."
The decision to open a formal investigation follows the CMA's year-long study of the mobile ecosystem. The competition watchdog's findings have been published in a report that concludes Apple and Google have a duopoly that limits competition.
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