back to article Oracle snaffles 'don't seat us next to that smelly brand' Brit adtech firm Grapeshot

Oracle has bought a UK biz that claims to help firms avoid putting their ads next to dodgy images or content – just as the marketing tech industry faces increased scrutiny and uncertainty. The acquisition of Cambridge-based Grapeshot, which in 2016 had a turnover of £9m but operating losses of almost £2m, comes amid ad …

  1. Teiwaz

    What about

    Tech that can avoid consumers seeing dodgy ads.

    Scrap that, all ads are pretty dodgy, if they're not potentially offending someone (somewhere) with some daring ad campaign, they are offending our intelligence with fake promises, misleading information or downright lies.

    I've been seeing nothing but ukrainian wife* ads and clickbait crap for days, and I've not been near trashy sites (is el reg trashy?) or dating sites in ages.

    * Maybe I should check my amazon account, maybe amazon thinks I bought a wife already...

    1. Anonymous Coward
      Anonymous Coward

      Re: What about

      "putting their ads next to dodgy images or content"

      Such as the ones that claimed that Oracle databases were secure and unbreakable?

  2. Anonymous Coward
    Anonymous Coward

    mmm, looks like another one to add to the block list.

    looks like another one to add to the block list.

    Judging from the amount of crap that addthis.com(oracle) javascript attaches to webpages (from multiple subdomains, it's "partners") , I would put them all in a null jail (hosts file 127.0.0.1).

    Oracle looks like it's trying to track you on as many websites as they can get to add their crap, on the basis it "helps" your website, it possibly helps oracle a lot more! Facebook look like amatuers in comparison!.

  3. Anonymous Coward
    Anonymous Coward

    All Ads are dodgy

    end of story.

    'addthis' is one of the worst for tracking your every move.

    Oracle are up there along with Google and the rest of the data slurpers.

    Avoid at all costs.

  4. Gene Cash Silver badge

    Best ads

    One for for "non-destructive testing" by Boeing... on the Kerbal Space Program forums.

    Another was for "BURN BABY, BURN" by iomega for its DVD burner products... problem was, the BBC article headline was "One toddler dead, another critical after house fire"

    Oops.

    And hell yeah I have screenshots!

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