Talk about living in a bubble
Some super suit made the decision to slurp the data, but no one else there had the chops to secure it, or know what the hell was actually going on?
"VTech corporate security was unaware their systems had been compromised and the breach was first brought to their attention after being contacted by Bicchierai prior to publication of the article. Upon notification, the company took a dozen or so websites and services offline."
"Commenting on the leak, the unnamed attacker expressed their disgust with being able to so easily obtain access to such a large trove of data, saying: 'Frankly, it makes me sick that I was able to get all this stuff. VTech should have the book thrown at them'” and explained their rationale for going to the press was because they felt VTech would have ignored their reports and concerns."