But no fine?
I bet they weren't fined.
Plusnet has been rapped over the knuckles by the UK’s Advertising Standards Authority after the regulator ruled the terms and conditions of its radio ads were too garbled to understand. The two ads, broadcast in March this year, were straightforward plugs for Plusnet’s ISP wares. Someone complained to the ASA, saying that the …
Three has an have an advert highlighting the benefits of 'Three Roaming', yes that deceptive play on words between Free Roaming and Three Roaming. Clever hey? Er, well No. This is just the same as the plus.net deception, even worse in my opinion.
It talks up Three / "Free at Home" Roaming service but fails to mention that FaH only applies to certain contracts and not to "essentials" contacts or PAYG, both require Add-ons/additional payment to get the benefits of TaH.
Even has the cheek to say no additional costs. Needs reporting too but I've only seen it once between ITV/CH4 online content , but that was annoying enough.
would buy anything off the strength of a radio advert? What is the point of advertising on the radio anyway? Ywllntownthecar (in car sales adverts) is a phrase I hear often when I can hear the radio in the office. Most of the time it's drowned out by 10 printers, a massive shredder and a recently extended mailing machine. Serious heavy metal to fold bits of paper.
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