Intel gives Xeon a makeover to bring us colour-coded clouds

Intel's giving its Xeon CPUs a makeover. Details of enhancements to the chips' architecture will be revealed soon – we think in early June – ahead of a "mid-year" launch, which is about when it's assumed Skylake Xeons will land with a 14nm manufacturing process. The Register doesn't think Kaby Lake silicon, or its successor …

[Bronek Kozicki]

This is funny

I suspect the result of "bronze/silver/gold/platinum" naming scheme will be reminding enterprise users that at the roots of every Xeon chip is very much consumer-level technology. Not that really serious users would care but still, this is not a very good move IMO.

[Daniel von Asmuth]

Re: This is funny

How about Intel Xeon Itanic, Intel Xeon ARMageddon, Intel Xeon Risk 906 and Intel Xeon Risk 432?

[P. Lee]

>Chipzilla also wants that branding to reach the names that clouds apply to their servers-for-hire so that users can more easily understand the performance offered by different cloudy VMs

Isn't VM performance dependent on contention?

[Arthur the cat]

What colour are

the ones without remote vulnerabilities?

[PM.]

Wot, no rose gold ?

I am not buying any of those , then ;-)

[Anonymous Coward]

And in a years time...

...when the Gold performance is the same as the newest silver, will they rebrand them?

[Anonymous Coward]

Re: And in a years time...

...don't be silly, Intel haven't got to the stage where their performance improvements over 3+ years aren't noticeable. Yet.

[Anonymous Coward]

Remember the NUC? Neither do I

"PC sales won't save it"

That's a shame because they had a nice little kit that could do some desktop work in the form the NUCs. Unfortunately, when I look at a NUC, then the price, then I look at a rPi, I just get 6 rPis and have dollars left over for cases and other sundries. And their IoT kit, Edison, is not all that intriguing. They are lost in mobile, the Atoms are nothing special, NUC is a joke, and Edison is lackluster compared to similarly priced rPi kit. All they have is mid-range and high-end, and big compute, and ARM is coming for them. Might want to think of something more interesting at all ends of the market. x86 is from 1986 already. Where is the new silicon that is hard to break into when you're on the machine? We need secure compute cores, some better respect at the low-end, and then they can have it all. Or not. It's Intel's game to lose. And ARM and AMD are still very viable, more or less. :)