Oh hey, another "Me too," feature that EMC has offered now for 2yrs+ if not more with VMAX3 and XtremIO with DataDomain on the backend. Or HPE for at least a year with 3Par and StoreOnce.
The downside is that you'll now have to deal with two different companies when it comes to seeing how functional/supportable this feature is....
Inquiring minds want to know, is it an app consistent backup? Or crash consistent snap? Any app integration? Both Pure and Cohesity make a shiny widget with a GREAT UI. But technically, how advanced is this feature?
Lastly, since everyone seems to be jumping on this bandwagon of snaps moving to a disparate storage array, is this the death of traditional backup?