Verizon's very special brand of maths
“make the ads you see more valuable across the different devices and services you use."
Good luck with that. I'm interested to see if Verizon's ads will show up at all. I'll bet not.
In the US, it is generally agreed that Verizon has the best coverage and the worst service plans of any of the major carriers.
As for their "special maths", I'm reminded of the phrase "Seagate defines a gigabyte as..."