Internet Rip-Off
Sigh, another example of how the Internet market has become just another way to screw money out of businesses. It's just like the new TLDs which are simply another place a company has to buy it's own name yet again in case someone else pinches it.
It's pretty certain that most companies buying Internet advertising or domain names are doing so purely out of self defense rather than in any expectation of it generating increased sales. If individual members of the public were being blackmailed in this kind of way there'd be a public outcry, riots, laws enacted, etc.