back to article NHS advertises for digital director at £131k

NHS England is recruiting for a director of digital experience for £131,000, part of a major digital rebrand of the health service. The digi director will be a key senior leader in the Chief Information and Technology Officer’s group, said the job ad. It will involve "Identifying services across the entirety of the NHS …

  1. hatti


    Dido Harding's next appointment

    1. Stuart 22

      Re: Maybe

      Oh come on Dido wouldn't get out of bed for a 95% cut in income. She is doing something far more important. And totally transparently, be it your personal data, engineer appointments and other sensitive data.

      Frankly you would have to pay me rather more than £131k to take all the sh1t that job will entail.

      Values,, values.

  2. wolfetone

    If it wasn't for the fact this post is for a job in London I'd be applying for it. I can do Twitter, Facespace and MyBook like a real pro.

    But I absolutely draw the line at working in a city where I would spend 2 hours a day with my faced pressed up against someones arm pit on the tube. No thank you!

    1. Anonymous Coward
      Anonymous Coward

      Oh come on, there are alternatives! You could take the car and have free parking three hours a day in the middle of the M25 or any other of the major roads! Or take a "Boris Bike" and fear for your life while inhaling the exhaust fumes of "parking" cars as you whizz by.

      On a more serious note, you've nailed exactly what I came to hate about working and living here. Add to that the extreme property costs for anything that doesn't resemble a shit hole and isn't outside of any useful school's admission area, and you've got the two main reasons why we're moving away (hopefully later this year).

      1. wolfetone

        Ah yes, the M25. The biggest car park in the world.

        I worked in London for 3 months, commuting from High Barnet to Covent Garden, it was a horrible 3 months. It was when the riots were kicking off too and I would go home every weekend to Birmingham, so 1 hour on the tube and the overland train to High Barnet then drive the car for 3 hours to get home.

        I know it's not for as long as you, but Christ it was enough for me to resent going there. Sure if you're out of London you think it's an amazing city, but it's not. Over crowded, dirty, expensive. I don't know how anyone can live there and like it.

        Never again. I was genuinely tempted to apply for it too, but am I hell doing that again.

        1. Pascal Monett Silver badge

          "I don't know how anyone can live there and like it."

          I'm sure boatloads of cash help, for those who live in the rarefied world where not having a garage full of Bentleys and Ferraris means you are dirt poor.

          When you have your personal pilot ready to take you anywhere in your private helicopter, the traffic and the smelly locals are no longer a problem.

        2. Hollerithevo

          I live in London and love it

          I live in Maida Vale, which is incredibly close to the centre of everything, has great transport links (home to work in 35 minutes) and I wake up in the morning to the singing of birds and the dapple of sunlight through the trees. There are charming small parks and open areas and he canal, with great pubs and restaurants of all types. I can see a West End show and be back in half and hour. I can shop at local farmer's markets (Harrow Road or Marylebone) or go up to Kilburn for affordable stuff. I can get out of London on the Westway in minutes. I have all the fun of living in the most interesting city in the world with a quiet life in a lovely part of town. You couldn't pay me to leave.

          1. Electron Shepherd

            Do combine harvesters pay the congestion charge?

            If you have an actual "local farmer's market" in Marylebone, you must have a farm nearby.

            Where's the farm that is "local" to Marylebone?

          2. Anonymous Coward
            Anonymous Coward

            Re: I live in London and love it

            Hah, I used to live 3 minutes walk from Kensington Gardens, 10 minute commute on tube to Tottenham Court Road, shops round the corner, and paid £12 per week rent.

            Of course that was a few years ago...

  3. Anonymous Coward
    Anonymous Coward

    Senior position calls for a baron or baroness who knows absolutely nothing about technology. Bonuses to be paid in the event of failure.

  4. rob_leady

    What IS digital ?

    Can someone PLEASE define digital, in this context ?

    I'm sure I could lock a few CIOs and CTOs in a room and repeatedly turn the lights off and on, but I'm not entirely sure that's what they're after...

    1. ArrZarr Silver badge

      Re: What IS digital ?

      Digital Experience is the real time maintenance of Staff, Patients and Visitors' experiences through every stage of the hospitalling process using cloud based SaaS infrastructure combined with a DevOps style outlook throughout the NHS moving forwards to continuously improve the quality of the time those affected spend in hospitals.

      1. Anonymous Coward
        Anonymous Coward

        Re: What IS digital ?

        You forgot to mention the synergies and potential for economic growth for the private sector, enabled by goverment digital services which will allow access to and real-time analysis of big data. (data sharing with pharma and insurances, for nobody's benefit except theirs)

        To better meet customer demand (tax payers' complaints about waste of money on little or no results at all), this will of course be outsourced by the end of this gov's term.

        Less snarky version: 131k is not enough for a position that will take a lot of heat very soon and is perfect to match the small print of the employment contract (where it reads scapegoat and ejection seat in case the whole idea fails on a political level which has nothing to do with this role)

    2. disgustedoftunbridgewells Silver badge

      Re: What IS digital ?

      They want to move the phone system to DTMF.

    3. Anonymous Coward
      Anonymous Coward

      Re: What IS digital ?

      In the NHS there are different specialities. ENT deals with "ears/nose/throat", paediatrics deals with children, cariology with the heart, dermatology with the skin, etc .... so digital is the specialism that deals with ailments of the fingers.

    4. andy 103 Silver badge

      Re: What IS digital ?

      It's basically a catch-all phrase that's trying to encompass anything done online or via an app.

      Ironically the things it describes could never be considered as analogue - or anything else (analogue websites anyone?)

      So in summary, a pointless word, when you can't think of any alternatives. Ideal for the NHS or any other public sector org.

    5. BigAndos

      Re: What IS digital ?

      Digital seems to have become a buzzword version of "information technology". If a corporate drone wants to talk about an IT project, it is no longer an IT project but is "Digital enablement" or "Digital transformation".

    6. Trigonoceps occipitalis

      Re: What IS digital ?

      "director of digital experience"

      A Proctologist obviously.

    7. allthecoolshortnamesweretaken

      Re: What IS digital ?

      Sorry, can't really help you there - but locking a few CIOs and CTOs in a room sounds like a good start!

  5. SW10
    Thumb Down


    OK, what do we have from the recruiter's grab-bag of magic words?

    experienced - check

    senior - check

    leader - check

    values - check

    passionate - check ("I can’t wait to shag a digital")

    needs - check

    ensure - check

    effective and efficient - check

    Trick question: Which of these words could not be applied to any other job ad?

  6. m0rt

    WTF does Digital mean in this context?

    Sick of the whole DIGITAL wankery.

  7. Anonymous Coward
    Anonymous Coward

    I could do it but I couldn't live with myself.

    As far as I can tell digital is a swarm of locust that finds a nice juicy field and eats all the farmers crops so the farmer and their family starve to death. They turn up, promise the world, trash everything, piss everyone off, spend all your money, then fuck off to the next company to repeat the process.

  8. Anonymous Coward
    Anonymous Coward

    Must be loyal

    Working knowledge MS Excel & PP (open, close, minimise) would be an added bonus.

  9. Chunky Lafunga

    More wasted money

  10. Anonymous Coward
    Anonymous Coward

    I've been doing desktop support for 20 years, the last few at the NHS . I think its time for the next step so ill apply.

  11. Scott Broukell

    No thanks

    I didn't very much like the 'digital' experience I had to endure last time I visited hospital. This appears to be more of the same and involve computational technologies - what could go wrong (for the man on the Clapham omnibus) I wonder.

  12. MrKrotos

    Did you miss something?

    "Identifying services across the entirety of the NHS portfolio where digitisation will dramatically improve patient outcomes or enable organisations".

    "Identifying services across the entirety of the NHS portfolio where digitisation will dramatically improve patient outcomes or enable organisations to pay us for your data".


    1. Justicesays

      Re: Did you miss something?

      To be fair, they already say

      "Improve patient outcomes".

      If a patients "income" is how much they make, then presumably "outcome" is how much they spend...

  13. ecofeco Silver badge

    An El Reg regular?

    Of course an El Reg regular could sort them out, but and El Reg regular simply doesn't have the right connections or school tie.

  14. Chris G Silver badge

    Digital Experience?

    Ah! They are looking to hire a Proctologist.

  15. bex

    already allocated

    For a job like this they already know who will get the job, the advertisement is only because it's a legal requirement.

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