back to article Smartmobe app claimed it will improve your eyesight. Now its maker is coughing up $150k

The US Federal Trade Commission (FTC) has fined a developer $150,000 who claimed its mobile apps could improve a user's eyesight. The watchdog on Thursday said it struck a settlement with Carrot Neurotechnology Inc that also included provisions barring the company from claiming its "Ultimeyes" app was scientifically proven to …

  1. Gene Cash Silver badge


    Where the hell is the FDA? They're supposed to be the ones policing anything health-related.

    1. JLV

      Re: FTC?

      maybe FDAs stewardship of big pharma was unconvincing enough to hand lil apps' oversight over to it as well?

      Need an "only half joking" icon.

  2. John Tserkezis

    "The ads ran on the Ultimeyes website as well as in YouTube videos and the Apple App Store, Amazon Appstore, and Google Play Store."

    Only the most reputable of stores in the list, I see... Sigh.

  3. Your alien overlord - fear me

    If it improved your eyesight then how come they didn't see this coming?

  4. Anonymous Coward
    Anonymous Coward

    My app brings $diety closer to you

    Will it get banned?

    Avialable on iTunes and Android Play.

  5. derfer

    Is there anybody out there

    who would really believe an app could improve your eye sight?

    1. Terry 6 Silver badge

      Re: Is there anybody out there


    2. Anonymous Coward
      Anonymous Coward

      Re: Is there anybody out there

      swing windows

  6. launcap Silver badge


    > but the FTC will not hesitate to act when health-related claims are not based on sound science

    So that means homeopathy adverts are banned then?

  7. Ru'

    They should change strategy and start using pop-ups on pron sites. Eye damage off-set and all that ;)

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